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Mr. Sam Cole III

Senior Lecturer

  • BA, University of Tennessee, Knoxville
  • RSA Certificate in TEFL [CELTA]
  • MA, The University of Hong Kong

Sam has taught in Taiwan and
Hong Kong, and has worked at the Centre for Applied English Studies since 2007.
In the past, he developed and coordinated the Centre’s English-in-the-Discipline
program for Arts Faculty students, and he now coordinates the CAES Writing
Centre. His research interests are language planning, the role of reading in
academic writing, and peer feedback.


In-House Committees:

Interim Management Committee

Other Major Administrative Roles:

  • Coordinator, CAES Writing Centre
  • Member, Faculty of Arts Board
  • Member, Committee on Chinese and English Language Enhancement

Selected Publications / Presentations:

Cole, S.F. & Wong, H. (2017). Blending it Early: Promoting Student Buy-in in an
EAP Course. Paper presented at the International Conference on ESP: New Technologies and Digital Learning. The Hong Kong Polytechnic University.

Cole, S.F. (2014). Beyond the Topic Sentence: Paragraph-Level Inductive Rhetoric in Humanities and Social Science Writing. Paper presented at the English Language Teaching Unit Conference 2014:
Curriculum Development, Implementation, and Review. The Chinese
University of Hong Kong.

Cole, S.F. (2013). Issues in the Development of Disciplinary English Courses for Arts
Faculty Students
. Paper presented at the ELC Symposium 2013: The Position of English Language
Provision in Hong Kong Tertiary Institutions. The City University of Hong Kong.

Cole, S.F. (2010). Putonghua’s spread in Hong Kong: Four teachers’ experiences of learning the national language as adults. Hong Kong Journal of Applied Linguistics, 12(2), 83-108.

Grants / Awards / Other Achievements:

  • University Grants Committee Triennium Teaching and Learning
    Grant: Co-Leader. A Student-Tutor Writing Consultation Programme and Inter-institutional
    Writing Consultation Support System
  • Teaching Development Grant: Principal Investigator. Achieving Early Student Buy-in to Course Rationales and
    Methods through Common Interactive Online Modules (2016-2018).
  • Teaching Development Grant: Co-investigator. English in the
    Discipline for Arts Students (2007-2009).






Office: Room 6.19

Telephone: 3917 7234

Email Address: