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Conducting a Questionnaire Survey

Questionnaire surveys tend to be overused, largely because they are so widely used and, as they  increasingly lend themselves to computer analysis, because they yield a lot of manipulable data for relatively small effort.

Go to Questionnaires: Procedures and Considerations (The Reporting Process) for a lengthy discussion of when to opt for a questionnaire survey, and how to set about conducting one.

 Here are some useful references on questionnaire surveys

  • Barrat, D. and T. Cole (1991) Sociology Projects: a students' guide. London: Routledge.
  • Bruce, N. and E. Nakhoul (1993) The Investigative Project: A video'd analysis of two Social Science research projects. Hong Kong: English Centre and Centre of Media Resources, University of Hong Kong.
  • Dillon, J. (1990) The Practice of Questioning. London: Routledge.
  • Dunsmuir, A. and L. Williams (1992) How to Do Social Research. Sociology in Action Series. London: Collins Educational.
  • Harvey, L. and M. MacDonald (1993) Doing Sociology. London: MacMillan.
  • Sanders, W. and T. Pinhey (1983) The Conduct of Social Research. New York: Holt, Rinehart and Winston.
  • Youngman, M. (1978) Designing and Analysing Questionnaires. Oxford: TMB.